Summer Skin Care: BB Cream

Sure, we may be a little biased, but we LOVE our Atopalm BB Cream! It’s great year-round, but here’s what makes it a summer skin care essential for all skin types, including those with sensitive skin, dry skin, rosacea, psoriasis, and eczema.

  1. It moisturizes skin with our proprietary MLE, an ingredient which perfectly mimics the skin’s natural lipid layer. MLE both replenishes and supports the lipid layer to decrease symptoms of dryness, sensitivity, and discomfort.
  2. It protects with skin care antioxidants and a broad-spectrum sunscreen. Vitamin E and arbutin provide the antioxidant effects while also conditioning and nourishing the skin. The SPF 20 sunscreen shields against both UVA (aging) and UVB (burning) rays to achieve maximum protection.
  3. It perfects skin with natural-looking mineral pigment. These minerals blend effortlessly with your skin’s natural color to camouflage the appearance of uneven skin tone, blemishes, and even sun damage. The best part is that these mineral pigments won’t interfere with the health and workings of your skin!Many experts recommend mineral makeup for those with rosacea and eczema. Oftentimes, women with those skin conditions are unable to use makeup without irritation. Mineral makeup changes that by offering a gentle alternative to traditional makeup formulations. Our BB Cream is available in both Light and Medium shades, and can be blended with any other pure makeup foundation to achieve your ideal hue.

We recommend that you use our beauty balm daily to keep skin moisturized, protected, and perfected. Use it layered with our other moisturizing products for maximum results, or use it alone when you’re short on time or on-the-go! It’s the perfect product to throw in your carry-on luggage, camping pack, or weekend suitcase.

You don’t have to take our word for how great this products is — check out a recent BB Cream Review over at Eyeliner on a Cat!

Buy one, get one FREE! Because we so sincerely believe that our BB Cream is a must-have for summer, we’ve brought back our popular BB Cream BOGO sale! Simply add two BB Creams to your cart and use code BBBOGO at checkout to get one completely free. It’s our way of letting you know that we truly care about you and the health of your skin.



GIVEAWAY! Win a FREE Atopalm BB Cream

We’re celebrating summer today with a FREE GIVEAWAY! Enter to win a bottle of our BB Cream in your choice of Light or Medium. Here’s why we’ve declared it our summer skin care essential product:

1) Atopalm BB Cream moisturizes with MLE technology. MLE mimics the skin’s natural lipids to repair a compromised skin barrier, which leads to longer-lasting natural moisture. It’s the perfect way to soothe and strengthen dry, sensitive skin types.

During summer, a proper lipid layer is important because it helps keep skin from becoming dry or irritated by summer irritants like chlorinated water, extremely hot weather, dry winds, and sun damage.

2) Atopalm BB Cream protects the skin with arbutin, skin care antioxidant vitamin E, and broad-spectrum SPF 20. These three “shields” help to neutralize free radicals while preventing sun damage like sunburn, sun spots, and more.

3) Atopalm BB Cream perfects the skin with gentle mineral pigments. The easily blended hue events and brightens the complexion while providing a natural-looking finish. It allows the natural beauty of your skin to shine through as it camouflages imperfections, leaving you with healthy-looking skin.

BB Cream can be used in lieu of a heavier foundation, or it can be blended with your preferred foundation to provide extra coverage and protection.

To enter, simply leave a comment on this post telling us what your favorite Atopalm product is, or which product you’re hoping to try. Our winner will be randomly selected from the comments on this post. Please be sure to include your email address so we can notify you and set up your shipment. Good luck!

In addition to entering with a simple blog post comment, you can earn one extra entry every day by sharing a link to this post on Facebook or Twitter. When you share the link, leave another comment on this post letting us know you shared! The giveaway will run through the end of Monday the 21st, so you have plenty of time to earn extra entries.

Last but not least…Even if you’re not our lucky winner, you can still take advantage of our awesome BB Cream buy one, get one FREE sale! Add your two BB Creams to your cart and use the code BBBOGO at checkout.



How Makeup Affects Dry Skin

Source: user MaCaEs
Source: user MaCaEs

Dry skin sufferers experience a vicious cycle: they apply makeup to hide rough, flaky patches, only to find that the makeup causes more rough, flaky patches. Sound familiar? Here’s a look at how makeup affects dry skin, and how you can minimize adverse results.

When you apply makeup, you are possibly creating dry skin in two ways. First, the formula you’re using may be drying. Obvious, right? Sadly, it may not feel drying, which causes dry skin sufferers to miss this major trigger. The makeup may dry skin over time throughout the day, rather than cause a stripping feeling right away.

Secondly, you may be creating dry, flaky skin by how you apply your makeup. I briefly mentioned this in our blog post on How to Hide Flaky Skin, but here’s the rundown: if you’re used to “swiping” makeup across your face (how most people apply makeup), you’re probably upsetting skin cells and causing them to stand on end, creating a flaky appearance. In addition, you’re also probably moving around your skin care moisturizer or even rubbing some of it off, causing patches of excessively dry skin.

If you think your makeup may be over-drying your skin, here are some really easy skin care tips for remedying the situation.

Choose a moisturizing makeup
The best moisturizing makeup around is the Atopalm BB Cream. For real. It moisturizes with MLE and other ingredients while protecting with an SPF of 20 and reducing the appearance of imperfections with natural-looking pigment. It’s a one-stop-shop for making skin look and feel amazing.

Using our BB Cream (or a different tinted moisturizer formula) will prevent overly dry skin in a couple ways. First, it moisturizes while it camouflages skin issues, knocking out dryness in a very straightforward way. Secondly, the application process (gently massaging it into skin) won’t upset skin cells. Thirdly, it won’t suck moisture out of the skin like some traditional makeup might. Instead, it seals in moisture with MLE, ensuring lasting comfort and beauty.

Apply carefully
If you use a liquid foundation, PLEASE throw away your dingy application sponge! Not only does a sponge soak up and waste lots of your product, it also makes application a nightmare. Liquid foundation should only be applied with a high-quality liquid foundation brush, and it should only be dabbed – not swiped – on.

The best way to apply any foundation is to dab it onto areas that need it. Most faces do not need an even layer of face makeup, though that’s how most people apply it. Instead, try to dab your foundation onto areas of redness, blemishes, or other imperfections, and blend the edges into your natural skin. This will avoid wasting excess product while also creating a much more natural appearance. It also forces you to find a foundation shade that truly matches your skin tone.

Lastly, when using a liquid foundation, you may be tempted to use a setting powder. This is awful for dry skin for two reasons. First, a setting powder is very drying to the skin. Most setting powders contain little more than cheap powder and pigment and won’t do anything to protect moisture levels. Secondly, a setting powder will highlight areas of flaking and roughness. If you have truly dry skin, stick to your liquid foundation without a powder.

If you use a mineral makeup formula, it’s probably a powder. Here’s how mineral makeup is different than the setting powder I just warned against: it is rarely drying and doesn’t contain the harsh powders (like talc) that go into most setting powders.

Mineral makeup formulas aren’t bad for dry skin, but they sometimes don’t help very much, either. The issue of using a powder on dry skin remains for mineral makeup, though it won’t suck moisture out of the skin; it will simply highlight flaky areas.

If you prefer to use a mineral makeup for dry skin, be sure the formula that you’re using states that it will not dry out skin, and that it is free of talc. A loose formula is better for dry skin, but whether you’re using loose or pressed powder, application remains the same: dab it on!

Using a high-quality mineral makeup brush and short, precise dabbing motions, apply your mineral makeup to the areas that need it. It’s ok to re-apply throughout the day if you need it, but only after spritzing with a hydrating skin care mist or applying a light layer of moisturizer first.

Removing your makeup
For all skin types, removing makeup at the end of the day is a must. For dry and sensitive skin, it is essential to skin health and beauty, especially if you also suffer from something like psoriasis or eczema.

For dry skin, you probably started your day off with a simple splash of water and saved your cleanser for the evening. (Learn why that’s a good idea here.) At the end of your day, cleanse skin carefully and fully, using your fingertips to massage the product into skin and melt away makeup. Once again, dab (don’t swipe) your towel to lightly remove excess water, then apply your skin care moisturizer to damp skin.

By following this simple skin care advice, you’ll save yourself a lot of trouble and heartache caused by your makeup over-drying your skin.

Featured Product: Daytime Undermakeup Moisture Cream

CreamFor dry skin, makeup application can be a chore. Too often, rough or flaky areas cause makeup to look unnatural, and makeup formulas can cause skin to feel even drier. That’s why Atopalm offers Daytime Undermakeup Moisture Cream.

Designed for dry skin or sensitive skin, but truly great for all skin types, Daytime Undermakeup Moisture Cream is the perfect way to hydrate skin while smoothing the skin’s texture for perfected makeup application. The lightweight, paraben-free formula is less intensive than some of Atopalm’s other face cream formulas, but it adds just enough extra hydration to keep skin feeling and looking great under makeup.

Although the skin care product is lighter than many of our other products, it still contains MLE, the ingredient that makes Atopalm so great for dry skin types. MLE perfectly mimics the skin’s natural lipid layer in order to thoroughly seal in hydration for long-lasting moisture. In addition, it actually helps the skin to function as normal, healthy skin would, providing relief rarely offered to true dry skin types.

For normal to moderately dry skin types, Daytime Undermakeup Moisture Cream may provide enough hydration to act as your daily face lotion. However, for most skin types, it should be used as a makeup primer after your daily face cream to ensure that your skin is getting enough moisture to stay comfortable all day.

With Daytime Undermakeup Moisture Cream, you’re ensured comfortable application and wear of your favorite makeup formulas, as well as a smooth, flake-free texture for a complexion that looks healthy and radiant.

New Year’s Resolutions: Skin Care Edition


Source: user overduebook
Source: user overduebook

It’s almost time for new year’s resolutions again! In just a couple short days, we will welome 2013 with open arms and plans galore. This year, why not start your resolution list with your skin care routine?

It may seem strange, but taking better care of your skin could unlock a slew of benefits, from improved self-confidence to finding the inspiration to finally chop your hair or go after your dream job. Whether you believe it or not, creating the beautiful skin you’ve always wanted can change your life in surprising ways.

Resolve to: Cleanse Before Bed
How many times have you gone to bed without removing makeup or cleansing your skin? You may think it’s not a big deal, but it actually can do a lot of damage to your skin.

Leaving your beauty products on over night can clog pores, speed premature skin aging, cause irritation, and lead to blemishes. By removing makeup and washing your face, you will allow your skin to breathe and renew itself. Plus, it will also prompt you to moisturize before bed, which is essential to your skin’s health.

Resolve to: Try New Things
Your perfect skin care product is out there, waiting for you to discover it. But, you won’t find it without choosing to try new things! From brighteners to exfoliants, the world of skin care is vast and beautiful. Even if you only choose one new product to search for in 2013, you’ll have fun learning about different ingredients and finding the best product for you.

If you’re unsure of where to start, leave a comment for us with your skin care concern, and you could be featured in a future blog post!

Resolve to: Love Your Skin
Loving your skin in its natural, naked state will help you love your face even more when it’s dressed in the perfect products. In order to learn to love your skin, try going au naturale once or twice a month. It may be scary at first if you’re used to lots of skin care and makeup products, but chances are that you’ll learn to enjoy these days off. Who knows? You may even find that you prefer your makeup-free face!

It is important to note that your natural days should still include cleansing, moisturizing, and any important treatment products you use for concerns such as acne or rosacea. Loving your natural skin doesn’t mean loving its ailments!

Do you have your own skin care resolution for 2013? Tell us about it!

Holiday Gift Inspiration: Beauty Edition

Source: user jayneandd
Source: user jayneandd

What do you get the beauty junkie who has everything? Here’s a quick list to provide some holiday gift inspiration for your favorite skin care lover or makeup maven.

Holiday Exclusives
The recipient of your gift may have all of her favorite day-to-day items already, but she certainly doesn’t have this year’s holiday exclusives! Most beauty brands offer special kits and palettes only available through the holiday season, often with a special holiday price tag attached. If you do some covert digging, you can easily discover your loved one’s favorite brands and product types, and find a great holiday beauty product that will surprise and delight her.

Build a Bundle
If you feel like going above and beyond, build your own product bundle! Fill a new beauty travel bag with some fresh mascara (something we all need every couple months!), a new lip gloss shade, and a  resealable pack of makeup remover wipes. If you stay true to must-have products that always need replacing, you’ll never run into the issue of duplicate or unnecessary gifts.

Target Concerns
For some, this may be a touchy area, so know your giftee well before attempting to treat their skin care concerns. However, if you’re gifting for your best friend, sister, or simply a very open family member, knowing their skin care issues and trying to help them out may be seen as the most thoughtful gift possible! Research and choose a great acne spot treatment, rosacea cream, or powdered blotting tissues — whatever would care for your dear one’s biggest skin care issues.

Package it alongside something fun (new eyeshadow, anyone?), and maybe a little product information if it’s something they haven’t tried before. Done right, and your friend or family member will be touched that you took so much care to find them something they would love.

Order a Gift Set
When all else fails, pre-made beauty gift sets are a great way to go. They make a statement, treat a variety of concerns, and usually come with a discounted price tag. Plus, if you don’t know your loved one’s skin type or product preferences, gift sets are often made for the multitudes, ensuring that your recipient’s skin is cared for, no matter what their skin care concerns.